SXSW: Why I'm Going, What I'll Be Doing There

Okay, this is my final update here before leaving for Austin in the morning. Just to sum up -- I'm speaking on three panels this year:

1) Which Niche is Niche? Saturday, March 10, 3pm
Film festival panel on indie marketing. I'm moderating this one. Also on this panel:

Chris Hyams Founder & CEO, B-Side Entertainment
Eamonn Bowles Pres, Magnolia Pictures
Jim Miller Executive Director, Brave New Foundation
Peter Goldwyn VP Acqusitions, Samuel Goldwyn Films

2) The Rise of the Blogebrity Sunday, March 11 5pm
The title says it all. I'll be cowering in the shadow of the hot video blogger girls on this one. Also on this panel:

Moderator: Kyle Bunch Co-Founder, Blogebrity
Amanda Congdon Co-Pres, ABC News/Oxmour Entertainment
Henry Copeland Founder, Blogads.com
Casey McKinnon Exec Producer, Galacticast
Nick Douglas Dir, Look! Shiny!

3) StudioSX - I've never attended one of these, but I think they're basically 20-25 minute chats between two people who sort of know each other, about a topic of their choice. The chats are conducted live in front of an audience, and then taped for streaming online later. I'll be talking to Jette Kernion, of Slackerwood and Cinematical, about ... well, maybe we'll get a drink before Tuesday and figure that out.